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Sunday
Jul182010

Nike Ad Shows Strong Perspective for People in Wheelchairs

The new "No Excuses" ad from Nike brings a refreshing perspective to people with disabilities. Featuring UW-Whitewater Wheelchair Basketball Player Matt Scott, the ad shows Scott from the chest-down, moving around the basketball court. Scott is reciting various excuses as he rolls around the court until he stops and says "yeah, and my feet hurt" as he rolls away. It is a very poignant clip with a great message. Check it out.

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